Colonel (retired) Russ Barnes is the CEO and Senior Business Advisor to Entrepreneurs and Executives at Systro, an organization design firm specializing in small business development. He has more than 30 years of experience in organization development drawn from military service, franchise ownership, academic programs and strategy consulting, specifically with small businesses.

Russ flew combat missions as a B-52 Radar Navigator during Desert Storm and later held senior leadership positions in several higher headquarters staff organizations, which included the Pentagon and three Combatant Commands.

After retirement from the military, Russ purchased a franchise and grew it from zero to profitability in less than three years. His growth was based on a clear vision, an effective network, consistently delivering a quality product and maintaining a keen focus on customer service.

Russ received his Bachelor’s Degree from Manhattan College (NY), his MBA from Embry-Riddle Aeronautical University, and his Master of Science degree in Strategic Studies from Air University.